trade fair presentation at E-world 2018

This year, already for the fourth time, we realised the trade fair presentation for Energystock at the E-world in Essen. The striking design with the inflatables is still there, but with the use of colour, graphics and a video installation completely fresh and still very recognisable.

client: Energystock
project: trade fair presentation
location: E-world 2018, Essen

Op-art for MTD

MTD is a comprehensive full-service organisation taking care of water all over the world. Safe drinking water from the tap at the right pressure. Problem-free and environmentally-friendly disposal of waste water. Five Spices developed for them a striking presentation which can be used modular at every location.

client: MTD – Pure Water
project: Op-art trade fair presentation
location: Utrecht and Dortmund (2018) )

Around the World, four times a trade fair stand on four different continents

When we were asked to develop a new stand for the IFAT 2016 in Munich, we were aware of the fact that in the same year three more events were panned on three other continents. This triggered us to propose re-usable and light weight elements that could travel the world easily.
As a visual starting point we chose the shape of a water molecule. These objects are inflated by a simply ventilator. The used material is very light and folded together also very compact. In a normal suitcase we can transport three inflatable water molecules. This gives huge savings on transport and handling costs. All other parts of the pavilion are locally rented or produced. This combination made the Netherlands water Pavilions very unique and recognisable but in the same time also very budget friendly and sustainable.

client: Netherlands Water Partnership (NWP)
project: tradefair presentation
location: Munich, Singapore, New Orleans and Brisbane

Trade fair stand out of pure materials

When we developed the “Netherlands Bio Pavilion’ we wanted to focus on presenting the companies products in all their purity. For this purpose we created a pavilion built up out of an open structure of shelves and boxes. In fact like a traditional grocery store, but in a contemporary fashion, like a pop-up store. Needless to say we used as much as possible pure materials like stained pinewood, recycled currogated board and plywood.

client: Netherlands Enterprise Agency (RVO)
project: the Netherlands Bio Pavilion
location: Nurnberg, 2016

Be prepared; branding and pavilion during the World Water Forum in Deagu, South Korea

‘Be prepared’ was the overall theme of the Dutch participation during the World Water Forum in Deagu and emphasised on the necessity of taking precautions to ensure a safe future of the growing population in delta areas worldwide. With the umbrella as an icon of this theme a consistent and convincing presentation was conceived designed and realised by Five Spices. In every part of the design the umbrella played a major role. One hundred umbrellas as the ceiling was the most photographed object of the event and even featured in the evening news on national television in South Korea.

client: Netherlands Water Partnership (NWP)
project: trade fair presentation
location: Deagu, South-Korea (2015)

Holland game paviljoen

De Nederlandse gamesindustrie ontwikkelt zich zeer snel tot een belangrijke en succesvolle speler in het internationale speelveld. Het Nederlands Centrum voor handelsbevordering vroeg Five Spices een onderscheidend paviljoen te ontwikkelen voor drie aankomende evenementen; de Game Developers Conference 2010 in San Francisco, de Game Show 2010 in Tokyo en daarna weer de GDC 2011 in San Francisco. De combinatie van fantasie en technogie inspireerde ons tot het ontwerp van een opvallend opblaasbaar plafond in de vorm van een ‘wolk' zwevend boven de spreekruimtes, demotafels en informatiebalies. De opblaasbare wolk is super lichtgewicht en compact en daarom makkelijk te transporteren. Het bijzonder opvallende en attractieve object werkte als een magneet op de beursbezoekers.

opdrachtgever: NCH
project: Holland Game Paviljoen
locatie: San Francisco en Tokyo (2011 en 2012)

Thirty Dutch companies were represented at the Holland Pavilion during the World Future Energy Summit in Abu Dhabi. Five Spices developed the entire concept and was responsible for the project management. The tree, symbolising sustainable development, was used to create the 'Dutch Energy Forest'. The rest of the pavilion used sustainable materials such as recycled cardboard, fabrics and energy-saving LED lighting. As transport places a burden on the environment, Five Spices used as many locally available materials as possible and made sure that the materials that had to be transported were lightweight and compact, such as aluminium and sandwich board. The Holland Pavilion was officially opened by his HRH Prince Willem-Alexander and HRH Princess Máxima.

client: Netherlands Enterprise Agency (RVO)
project: corporate identity
location: Abu Dhabi (2009)

Holland high tech pavilion

Onder het overkoepelend thema ‘Connecting Partners' ontwikkelde Five Spices een krachtig platform voor Nederlandse ict-bedrijven in China. De basis van de presentatie vormde een verhoogde vloer met daarop een op printplaten geïnspireerd patroon. Dit vormde het patroon voor de indeling van het paviljoen. Een ‘centrale chip' als hospitality gedeelte en daar omheen inflatable info-Pods als deelnemerspresentaties. Expliciete grafische vormgeving en verlichting van binnenuit, gaven de info-Pods een verrassende uitstraling. Ook werd een 'pavilion-movie' ontwikkeld die te zien was op 2 plasma-screens. De info-Pods werden in Nederland geproduceerd, de paviljoens werden volledig geproduceerd in Shenzhen en Hong Kong.

Opdrachtgever: RVO, Rijksdienst voor Ondernemend Nederland
project: Holland paviljoen
locatie: Shenzhen (China) en HongKong (2007)